1. Executive summary
1.1 Introduction
1.2 60-second summary of conclusions
1.3 Summary of key points
1.4 Recommendations for vehicle manufacturers
2. What is pushing ADAS forward?
2.1 Defining ADAS active safety systems
2.2 Introduction
3. New car assessment
3.1 Euro NCAP
3.1.1. Advanced
3.1.2. Moving Forward
3.2 German vFSS
3.3 NHTSA SaferCar
4. Insurance testing
4.1 AEB Group
4.2 Folksam Auto Brake
4.3 RCAR P-Safe
4.4 Volvo City Safety
5. Promotion
5.1 DVR FAS Driver Assistance Systems Germany
5.2 Auto-IQ Switzerland
5.3 ROSPA UK
5.3.1. UK Roadsafe
5.4 Vision Zero Sweden
5.5 European initiatives
5.5.1. eSafety
5.5.2. The Thinking Car video
5.5.3. EuroFOT
6. Legislation
6.1 EC legislation
6.2 UK DfT cost/benefit research
6.3 US DOT
6.4 Probability of legislation
6.5 Financial support
7. Availability
7.1 Trickle down to mass market models
7.2 Standard fitment in mass market models
8. Technology
8.1 Multiple applications from single sensor
8.2 Integration of radar and camera sensors
8.3 Rival radar technologies offsetting price and functionality
9. What is holding ADAS back?
9.1 Lack of legislative clarity
9.2 Integration of ADAS with new car star ratings
9.3 Price
9.4 Interference
9.5 False positives
9.6 Summary

List of figures
Figure 1. Positive factors for ADAS outweighing barriers to uptake
Figure 2. Factors pushing ADAS forward
Figure 3. Euro NCAP Advanced award winners
Figure 4. ADAS effects addressed by insurance companies
Figure 5. DVR Bester Beifahrer ADAS promotion campaign materials
Figure 6. EuroFOT demonstration activities and participants
Figure 7. Expected EC timeline for ADAS legislation
Figure 8. US DOT legislative timetable for reversing cameras
Figure 9. Progression of legislation affecting ADAS
Figure 10. Likelihood of legislation affecting specific ADAS systems
Figure 11. Growing availability of ADAS in mid-range models in Europe
Figure 12. Radar frequency comparison
Figure 13.Examples of ADAS price variation
Figure 14. Mosarim radar interference project activities